The University of Northern Colorado in Greeley allocated $3.5 million to its basketball teams in 2024, marking a 5.6% rise compared to the previous year, according to the U.S. Department of Education.
Basketball team expenses accounted for $3.5 million, representing 16.3% of the university’s total spending on all sports teams in 2024.
The basketball fund received over $171 million in NCAA revenue for the 2023–24 season.
Basketball is one of the most popular sports played at U.S. colleges, alongside football. NCAA basketball teams are often as popular as NBA teams, with tournaments like March Madness drawing millions of viewers annually.
| Year | Basketball teams’ expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2024 | $3,546,073 | 16.3% |
| 2023 | $3,356,436 | 16.6% |
| 2022 | $3,474,662 | 18.5% |
| 2021 | $2,543,568 | 14.2% |
| 2020 | $2,727,205 | 15.9% |
Information in this story was obtained from the U.S. Department of Education. The source data can be found here.
